Monday, October 03, 2011

Fuel for Creatives: Ideation (Part 1 of 3)

My wife got me thinking. It's one of her gifts.

We chat about her skin care line, Sugared Beauty, and sire some some ideas for the fall season.

I come alive.

Last week, an executive of a multi-million dollar company asked me for some ideas for his business. A new plan emerges from the brainstorming session.

I come alive.

I sit down to a blank computer screen to write a silly little story using a kit called The Writer's Toolbox.

I come alive.

Are you the same way? Do you love coming up with new ideas, fresh perspectives, and that movie-plot twist on a hum-drum, same-story approach to life and business that put's you on a thrill ride at Six Flags?

If you're reading this you are. There's a word for idea generation: ideation. (Spell check just told me that word doesn't exist. You're behind the times Mr. Spell Check.) My thoughts on ideation here.

As creatives, ideation is the starting point, the spring board, the appetizer to sharing ourselves, via our creative expressions, with the world.

A bit of boldness: that unbirthed idea, the one that you have that just needs to be unearthed, may change the your home. Your community. Heck, it may change the entire world. That is why it is so imperative to get your idea out.

It must be shared.

What if...
  • Your idea saves a business and thousands of jobs.
  • Your painting changes the way people see the world.
  • Your parable resonates with people, metamorphosing them into believers.
It all starts with that idea. We'll chat about part two and part three of this creative fuel process later this week. Hint: part two doesn't involve fear. Just sayin'.

What change can you bring today with your gift of creativity? To your kids, your business, your spouse?

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